Saturday, May 16, 2009
Photography and Reality
Yesterday I worked at a shot for my advertsing portfolio where I choosed as subject a beer produced by a belgian trappist abbey.
Working with a subject such a beer has various issues to be solved: the transparence of the bottle and the liquid inside, the shape of the bottle, the name of the product to be put in evidence and, most of all, create a set for the shot so to tell a story.
But this latest aspect is fundamental for every kind of photography, but more often then not too much overlooked. A photograph has to tell a story.
Also who is shooting for his blog should always think what she want to say with that photo. Just show her recipe? Or try to tell something more to the viewer?
It just takes a detail, like a couple of glasses to hint that the table wasn't prepared for just a person, or a crumpled napkin that tells that a lunch is underway, and a shot comes alive.
Technique is important, learning how to use the lightning is fundamental, but as in literature, taking photographs means "inventing" a reality to be able to tell what maybe exists just in your fantasy.